At the vibrant end of Al-Hashimi Street, near the Shaheed Mohammad Al-Durra Roundabout, The Urban Pixel proposes the reconfiguration of an existing single-story commercial structure through the addition of upper levels and the design of a new, cohesive façade.

The new composition is defined by a precise geometric grid where openings and colors shift in a measured rhythm, giving the elevation a vibrant and dynamic presence within the urban scene.

The intervention transforms the building from a marginal element into a contemporary urban landmark balancing commercial functionality with a bold architectural response to context.